Welcome to SEO197. My name is Makishi Agano and I am currently living in Jackson, Mississippi. I work as a Senior Digital Marketer at an agency responsible for the search engine optimization, social media, and web design of some of the hottest brands today. Aside from SEO, my hobbies include video games, fine art, and public radio shows. I have been working in digital marketing for over a decade, so I would say that I have some experience when it comes to this confusing and necessary world of technology. Over the years, I have seen the Internet evolve to where it is today. It’s been a fascinating process, that’s for sure.
Importance of SEO for Businesses
One of my passions has been helping brands improve their Internet search rankings, whether they’re looking to focus on Google, Yahoo!, or Bing. In this day and age, businesses can’t ignore their online presence. Consumers rely on Internet search results now more than ever before. They use these results to read reviews, find businesses close to them, and visit social media pages. All of these actions help them decide on which business they should purchase from. So, if your business doesn’t rank on the first or second page of a search engine, you could be losing a lot of potential business.
Why Create a Blog on SEO?
What many people may not understand about SEO is that it is constantly changing. Internet search websites such as Google are constantly changing their algorithms, which means that digital marketing teams need to be on top of these new developments. The same techniques that worked a month ago may now penalize your website, causing it to drop in rankings. I established this blog because I want other digital marketers to know about the newest happenings in the industry. In addition, I also want to share the general SEO and digital marketing knowledge I’ve gained over the past ten years.